KODANSHA LICENSING WEBSITE

Welcome to Kodansha's licensing information site!

Founded in 1909, Kodansha is one of Japan's largest publishers.
We publish a wide range of works, including comics, novels, journalistic magazines, fashion magazines, picture books, anime, and games, and have a wide readership in 40 countries.

This website provides information regarding the international licensing of Kodansha, which boasts a total of 32,200 digital comics plus 1,700 new comics published annually.
The details include recommended titles for licensing business, past cases, and a FAQ section.

Downloads

Downloads

Corporate Overview

This document provides a comprehensive overview of Kodansha, including its mission and vision. It outlines our core business activities, key services, and products.

* We will send you the download link via email after you submit the request form.

Past Cases

FORTNITE × Attack on Titan©2023 Epic Games, Inc. ©HK/AOT

FORTNITE × Attack on Titan

In April 2023, Attack on Titan collaborated with Fortnite, a massively popular online battle royale TPS (third-person shooter) game developed by an American video game developer Epic Games.

New Balance × Ghost in the Shell

New Balance × Ghost in the Shell

Under the theme of “SportsxArt,” New Balance has been collaborating with modern artists who have taken the world by storm, in its “9BOX” graphic T-shirt series. This is the second such collaborative initiative between them and the anime TV show Ghost in the Shell SAC_2045. Continuing on from the well-received first collection, the new collection also features an original graphic T-shirt design by illustrator Ilya Kuvshinov, who was in charge of character design in the show, as well as a new tote bag.

FAQ

Q.1
What is the merchandising process?
A.1
Once you have sent the inquiry form with the required information, the sales representative in charge will send you an e-mail. (However, not all questions and inquiries will receive a reply.)
The process proceeds as follows.

Merchandising with a license agreement(Flow of character use)When you want to merchandise a product with a limited-edition package or develop a collaborative product

01

Inquiry

Please let us know the work / character and the type of media you would like to use it for.

02

Submit a project proposal

We will confirm the proposal and the schedule with the copyright holder.

03

Submit an application for merchandising rights

Please fill out the application form and submit.

04

Form a merchandising license agreement

Form the contract.

05

An advance payment

06

Providing the necessary data for manufacturing the product

We will provide you with the necessary data for merchandising, such as images.

In the case of creating a newly drawn manuscript, the process of submitting a rough outline will be added here.

07

Editorial supervision

We will check the sample data and design to make sure there are no problems.

08

Provide & attach the certificate stamp

*Depends on the license area.

We will provide a sticker certifying that the product is officially licensed and authorized.

09

Submit a golden sample

We will do a final inspection of the sample.

Q.2
What is the advertising process?
A.2
Once you have sent the inquiry form with the required information, the sales representative in charge will send you an e-mail. (However, not all questions and inquiries will receive a reply.)
The process proceeds as follows.

Advertising with a merchandising license(Flow of character use)When you want to use a character for mass advertising, in-store sales promotions, events, etc.

01

Inquiry

Please let us know the work / character and the type of media you would like to use it for.

02

Submit a project proposal

We will confirm the proposal and the schedule with the copyright holder.

03

Form an advertising license agreement

Form the contract.

04

An advance payment

05

Providing the necessary data for advertising

We will provide you with the necessary data such as images.

In the case of creating a newly drawn manuscript, the process of submitting a rough outline will be added here.

06

Editorial supervision

We will check the data of the deliverables and design to make sure there are no problems.

07

Submit the final deliverable

After submission, we will do a final confirmation with the manga artist.

Q.3
How can I use Kodansha's Manga IP to create products, advertising videos and images?
A.3
Please fill out the inquiry form here and contact us.

Contact Us

If interested, please contact us here.